History of Growth Hacking

Quick timeline of Growth Hacking phenomena

2010

  • 2010 Dropbox growth lead Sean Ellis coined the term- find a growth hacker for your startup. http://www.startup-marketing.com/where-are-all-the-growth-hackers
  • 2010 Andrew Chen- to talk about Airbnb/Craigslist. The central idea was that a conventional, positioning/messaging driven marketing approach would not have allowed to build the features. Designing/building product+features that lead to customer acquisition. Some technical function.

2012

2013

2014

Also see:

 

Antimarketing

More links:

Leave a Reply

Your email address will not be published. Required fields are marked *